RotoAi is an AI-powered tool designed to transform the rotoscoping (masking) process for VFX artists, and aims to streamline and automate the traditionally time-consuming and complex task of rotoscoping. RotoAi empowers artists to achieve outstanding results with greater efficiency and precision. Experience a new level of convenience and creativity with state-of-the-art rotoscoping solutions.
RotoAi is a cutting-edge AI-powered platform poised to disrupt the VFX industry. With a focus on simplifying and automating the rotoscoping process, RotoAi offers a comprehensive set of features designed to revolutionize the way VFX artists work. By harnessing the power of advanced AI-assisted masking tools, RotoAi enables precise and efficient masking with outstanding results. The platform's real-time pre-render preview allows for instant adjustments and fine-tuning, ensuring artists have complete control over their projects. With customizable background options, artists can seamlessly integrate masked subjects into any context, delivering impeccable visual effects.
RotoAi's value proposition lies in its ability to streamline the traditionally time-consuming and complex task of rotoscoping, resulting in significant time and cost savings for artists and studios. By providing a user-friendly interface, intuitive design, and powerful features, RotoAi empowers artists to achieve exceptional outcomes with greater efficiency and precision. With the potential to transform the way, rotoscoping is done. With a solid foundation in user research, an innovative design solution, and a focus on enhancing the user experience
As a user, I want to be able to simplify the rotoscoping process and save time, as existing tools are complex and require significant effort. I need a solution that automates the process while still delivering high-quality results for each video frame. The current manual approach to rotoscoping is time-consuming, tedious, and prone to human error. This challenge calls for an innovative tool that streamlines the process, reduces user effort, and ensures consistent and precise results.
Design an MVP version of the product interface that simplifies the rotoscoping process while still producing high-quality results.
Create a visually captivating landing page that effectively communicates the unique value proposition of RotoAi.
Conduct comprehensive user research to gather insights into existing rotoscoping methods, understand pain points, and inform design decisions.
Ensure compatibility with common video and image file formats, as well as popular cloud-based storage platforms.
Enhance usability through rigorous user testing and focus groups, and develop a roadmap for future feature enhancements.
Communicate the value proposition of RotoAi to the target audience, highlighting the benefits of time-saving, user-friendly interface, and high-quality results.
User Surveys: Conducted surveys to gather feedback on existing rotoscoping methods and ascertain the real need for an automated tool like RotoAi.
Interviews with Video Professionals: Engaged in insightful interviews with video professionals to understand their rotoscoping process, pain points, and industry-specific terminology.
Competitive Analysis: Performed a thorough analysis of similar tools available in the market, examining their features, strengths, and weaknesses. Explored industry standards and trends.
User Testing: Conducted user testing sessions to evaluate the usability of the RotoAi tool, gathering valuable feedback and insights for iterative improvements.
Data Analysis: Analyzed user behavior and workflows in existing rotoscoping programs like Adobe After Effects, gaining a deeper understanding of the manual process and identifying opportunities for automation and enhancement.
Harmonious Color Palette: RotoAi incorporates a dark color palette, complemented by carefully selected brighter gray shades. This color scheme aligns with popular video editing platforms like Adobe After Effects, providing users with a familiar and seamless transition. The varying shades of gray add depth, hierarchy, and clear contrast, ensuring readability.
Typography: The clean and modern sans-serif Roboto font family is carefully chosen to enhance readability and consistency across the interface. With a variety of font weights available, RotoAi employs a well-defined type scale system to establish hierarchy and emphasis where needed.
CTA - The call-to-action buttons are strategically placed to guide the user's actions. Using a blue color for the buttons, they stand out and draw attention to encourage user interaction. Ample spacing around the buttons ensures ease of clicking and enhances the overall usability of the interface. The combination of color, contrast, and placement effectively guides users to take desired actions within the platform. Interactions: Icons and buttons feature subtle hover effects and transitions, providing visual feedback and enhancing the overall interactive experience.
Visual Elements: Icon Graphics - RotoAi utilizes a consistent and cohesive set of outlined icons with a minimalistic design. These icons are thoughtfully designed to maintain a clean and modern aesthetic while providing clear visual cues to the users. With generous padding, the icons ensure easy target clicking and enhance the overall usability of the platform. Depth and Dimension - Gray shades are strategically used within the interface to create a sense of depth and dimension. The varying levels of gray provide a subtle contrast that helps differentiate between different sections and elements, adding visual interest and organization to the design. This thoughtful use of shades enhances the overall visual hierarchy and improves the user's understanding of the interface. Rounded Corners and Stroke Lines - RotoAi employs rounded corners throughout the interface, creating a friendly and approachable look and feel. These rounded corners not only add visual appeal but also facilitate smooth transitions between elements, promoting a seamless user experience. Additionally, stroke lines are strategically incorporated into key elements, directing the user's focus to the center point and enhancing visual clarity.
Grid-based Layout: RotoAi utilizes a 12-column structure for its grid-based approach, ensuring consistent alignment and positioning of elements. This promotes a visually balanced and organized layout. The grid system also allows for flexibility in arranging and resizing components, enabling a responsive and adaptable design.
Desktop-First Approach: The interface is optimized for larger screens, ensuring a fully functional user experience. RotoAi's interface features an evenly sized grid and pixel-perfect design, ensuring consistency and precision. The use of an 8-point grid system maintains visual harmony and consistency throughout the interface.
